marketing

Beer Drinkers Hit Coors Beer with Lawsuit for Misleading Advertising

You’ve likely seen the MillerCoors ads of crystal clear waters running through the Rocky Mountains that act as a backdrop for Coors Light, marketed as being brewed exclusively in the mountain range of North America. But Coors Light drinkers are nonplussed by what they are calling ‘misleading advertising’ in a lawsuit filed in Miami-Dade county against the brewers of one of America’s favorite beers.

Judge Tells Chobani to Pull Misleading Ads Calling Out Dannon and Yoplait

The term “generally recognized as safe” was the basis for a federal judge’s decision on January 29 to order Greek yogurt-maker Chobani to stop airing ads that insinuated that competitors’ products were “unsafe or harmful” and contained chemicals used to kill bugs or clean swimming pools.
Judge David Hurd of the U.S. District Court for Northern New York called the ads “misleading” and ordered Chobani to halt the ads.

David Bowie’s Occult Labyrinth – Esoteric Hollywood

 
Recorded shortly before the news reports of Bowie’s death, I did a wild and wacky segment on Henson’s spandex classic with Bowie, The Labyrinth.  In this talk I cover my in-depth written analysis of the esoteric and occult elements of this children’s fantasy, replete with Jungian references, Egyptian hermeticism and the Golem.
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After a Rough Year, Chipotle Hopes Consumers Will Return for FREE Food

FREE FOOD!
OK, now that I have your attention…
Chipotle had a rough year last year. The Mexican restaurant chain contended with multiple food poisoning and norovirus outbreaks, and the company’s stocks took a beating. Now, the company wants to thank loyal customers and regain the confidence of others through freebies.

Nestle can No Longer Claim Nesquik is “a Great Start to the Day” in the U.K.

The United Kingdom isn’t messin’ around when it comes to false advertising and food company claims. Earlier this month, the iconic Nesquik bunny took a kick to the cottontail when the U.K.’s Advertising Standards Agency forced Nestle, the product’s maker, to remove its claim that the beverage is “a great start to the day.”
The agency upheld a claim by the Children’s Food Campaign that claimed the tagline encouraged poor nutritional habits in children.

Paging Dr. Doctivity: Medicine Evolves into a Business Model

Beneath a three-column headline in my local newspaper was a barely-edited press release.
That’s not unusual. With the downsizing of newsrooms, there’s more room for wire service soft features and press releases. But this one caught my attention.
SystemCare Health in New Jersey promoted a graduate of a college in my town to the lofty position of Senior Director of Doctivity.