Drugmakers Could be Forced to Disclose Drug Prices in TV Ads
Fun fact: Drugmakers may legally advertise pharmaceuticals on television in only 2 countries, New Zealand and the United States. Now under new proposed rules, drugmakers may be forced to disclose in their TV ads how much their drugs cost. [1] [2]
A new federal rule has been drafted by Health and Human Services Secretary Alex Azar that would require drug manufacturers to disclose in television ads the list price for a 30-day supply of any drug that is covered through Medicare or Medicaid and costs more than $35 a month. [2]