Rebranding the Arab Spring to Reorder the Middle East/Africa

*Product:  Something produced by human effort,  mechanical effort or by a natural process. A direct result; a consequence*Branding- A process involved in creating a unique name, image, term, symbol, designation for any product in a consumers' mind, mainly through media campaigns.*Rebranding- A process in which a new name, term, symbol, design, or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers. Particularly useful when the goal is to distance itself from negative connotations of the previous branding.In order to achieve a reordered middle east.= ProductA brand was  promoted = Arab Spring™  This brand now needs a rebrand because Arab Spring™  has soured with the public.*Important!  Keep in mind that when something is rebranded there is no necessity for any real change in the product/service/agenda etc. A rebrand is designed to change/ alter your perception of that product/service/agenda etc. With or with out an actual change in the product.The Arab Spring™  -The Arab Spring was most sensibly created by some PR firm. It was a rebrand of the been there/done that colour revolutions.-The Arab Spring  we were told by the talking heads, represented the aspirations of the Arab population for freedom and democracy. That was, of course, the feel good, on the surface sales pitch particularly appealing to the western masses. Behind the protests, flags and fireworks & the ‘people power’ images lurks the sinister motives of the imperial, colonialist agenda.The Arab Spring(tm) was a cover for a remaking of an entire area generally noted, globally, as the ME and Africa. Think of Sykes Picot after WW1From whence Israel was contrived.     At the time of the Mubarak ousting, El Baradei was touted as a leadership possibility. But the elites went with Mohamed Morsi. The interesting thing about Morsi was, in my opinion, he looked like he was set up to fail.PennyJuly 4, 2013 at 4:38 PM blah, blah,blah so forth and so on...

I saw something just recently that Morsi has been imprisoned and was released just prior to the overthrow of Mubarak.I had been completely unaware of that tidbitMorsi " is a veteran Islamist who is no stranger to underground politics having broken out of jail just 30 months ago"(from the article -Mohamed Morsi: from prison to palace to..?)what to make of this news..It's as if he was set up to fail, but, he had to have known his freedom had come with a price tag

james left   two  links  containing information that seem to confirm my suspicions.

After the meeting with Sissi two months ago,  Kerry would meet with Morsi in order to convince him to accept the conditions of a new IMF loan as a last ditch effort to see if the Egyptian president would play ball (March 2013 , May 26 2013) . Morsi refused, so the coup was on.

So, what happened with the Arab Spring in Egypt that forced the hand of the western elites into action? Besides the IMF issue? How about the ugliness of NATO's Islamic mercenaries in Syria reflecting back onto the Egyptian leadership? I suspect this was a problem because it was very blatant. And not something the western psychopathic elites really wanted out front and centre.The Syrian AngleThe destruction of Syria has dragged on far longer then NATO/Israel/GCC had anticipated.Very bad from a public relations, perception management point of view, when the US and Israel in the ME are supposed to be the guys in white... I said, supposed to be.Yet, here we have the ‘good guys’, perceptually speaking backing terrorist killers, rapists, beheaders  & child killers. Oh my, that is the worst.  Imagine the public relations fall out from all of this? The entire global community able to see the cannibal in action.Digression, notice the BBC is spinning positive for this monster? The monster doesn't recall. But when the BBC rang him at the time he ate the heart.. Yes, when the BBC rang him...

At the time the video was released, in May, we rang him and he confirmed to us that he had indeed taken a ritual bite (of a piece of lung, he said).

If that doesn't make clear the absolute collusion between the main stream media and the NATO mercs, all I can say is don't let the truth get in the way of your beliefs and illusions..... of how thing really are as opposed to how they are presented.Digression over Ugliness....Believe me the war for your mind is as important as the actual war itself. Don’t think so?Ask yourself if the war for your mind is not paramount, why does the government go to such great lengths to manage your perception? Clearly, they need you to believe the illusion. By continuing to do so, you continue to empower the elite psychopathic leaders. So, in Egypt, we have the Islamist tool Morsi openly fomenting sectarian divide. Not a problem, because the elite psychos want division in Egypt. This plays into the creation of the final PRODUCT mentioned above. The reordered middle east. But, Morsi encouraging Islamists to go to Syria to wage war for NATO.For shame! The West has been trying so hard to distribute ‘weapons going to good guys’ in Syria.You know as the product promoting main stream media tells us " only the moderates". The US and Australia have even gone to great propaganda lengths to name Al Nusra  with the brand "terrorists" as opposed to the brand "moderates"Here was Morsi throwing mud in their eye!.There has got to be a better way to cause a schism, without Morsi being so dam open about it.

    “Army concern about the way President Mohamed Morsi was governing Egypt reached tipping point when the head of state attended a rally packed with hardline fellow Islamists calling for holy war in Syria, military sources have said”

Cue a popular uprising, aided and abetted yet again by the April 6th movement aka NED/western NGO’s  and western puppet El Baradei.  And, the supposed secular Army stepping in to ‘rescue’ the people from the hands of the Islamists. Is the Army secular? The Army is a hive, so it will be whatever it’s leadership is:

    “Gen al-Sisi is something of an Islamist himself, said Robert Springborg, an expert on the Egyptian military based at the Naval Postgraduate School in Monterey, California. He was citing materials written by Gen al-Sisi during his training in the US. “He was trained in the United States and Britain, like many officers in an army that receives $1.3 billion (€1 billion) in military aid a year from Washington.

Sisi is an Islamist and the leadership is NATO.Changing the mascot for the Arab Spring in Egypt was enough to do when one considers the real power in Egypt. The real power is the military. The Egyptian Army is the real power.

"What makes it simpler is that as long as the army has the dominant role in foreign and security policy, it doesn't matter so much who controls parliament or the president's office," Mark Heller, an Egypt expert at Tel Aviv's Institute for National Security Studies.

Morsi was figure head B. Mubarak figure head A. El Baradei figure head C. Interchangeable depending on the face needed for public presentation.This act of rebranding, (the coup that wasn't) will guarantee the divide is widened amongst the people. Without it appearing to be tied to any western backed manipulations. On the surface. The discord will come straight from the people. Who because of the way they have been manipulated will very naturally feel cheated and resentful.Therefore, the discord of the people will simply have to be dealt with by the western powers, who created the disenchantment in the first place. Western Powers have always used the unstated concept of "white man's burden" to justify their geopolitical aims.Here is where we get back to the remaking of the Middle East;Yes, the western elites will simply have to step in. And they will send their gullible dupes, hired mercenaries and other assorted useful idiots to fight the war under the R2P doctrine. Which is ‘white man’s burden’ in the form of a policy paper  Egypt will emerge from this discord a vastly impoverished and weaker state then it is presently. Which will please Israel to no end. Israel will of course take advantage of all this division to move into and occupy the SinaiHaaretz

 An explosion has hit an Egyptian gas pipeline in the lawless Sinai peninsula following a spate of attacks on security checkpoints in recent days, state television and witnesses said.

And not return it. Paying careful attention to media reports one can witness these moves already being undertakenUPDATE: Army Kills 51, Deepening Crisis in Egypt

At least 51 civilian demonstrators were killed and more than 300 were wounded, all or almost all of them by gunfire, health officials said. Dozens of witnesses said the soldiers and police officers had opened fire unprovoked, an assertion that was immediately challenged by the military authorities. Spokesmen for the army and the police said in a news conference held to defend their use of deadly force that they were attacked first, and that two soldiers and two policemen had also been killed, although witnesses said one of the policemen was killed by a soldier’s gunfire. 

Fomenting sectarian divide