ReFED

Here is Walmart’s Plan to Reduce Food Waste – Using Ugly Fruit

Some 30% of perfectly good apples never get sold because they are ugly. Ridiculous, isn’t it? Walmart recognizes the ridiculousness of this, and announced that it would start selling weather-damaged apples at a discount. The big-box chain will sell the apples in 2- to 5-pound bags at 300 Florida stores under the brand name “I’m Perfect,” with more locations possible later.