American Beverage Association

Coca Cola and Pepsi Battle Over San Francisco University ‘Pouring Rights’

The Soda Giants are at war again, with Pepsi Co. and Coca Cola vying for the young and thirsty at San Francisco State University. The school has promised to drop a controversial ‘pouring rights’ contract for sugary drinks.
Two bids from the soft drink giants were being reviewed by a committee of students, faculty, and staff to decide whether Pepsi or Coca Cola (or neither) would be able to sell their drinks at the University.