PR industry
Why PR agencies and their spin should be the subject of greater scrutiny
It was one of the biggest and best-known British PR agencies around. So when Bell Pottinger came crashing down earlier this year, you could be forgiven for wondering why it hadn’t prepared a better crisis strategy to deal with the fall-out writes Will Dinan.
Why PR agencies and their spin should be the subject of greater scrutiny
It was one of the biggest and best-known British PR agencies around. So when Bell Pottinger came crashing down earlier this year, you could be forgiven for wondering why it hadn’t prepared a better crisis strategy to deal with the fall-out writes Will Dinan.