Pokemon Go Saves Struggling Independent Ice Cream Shop
Mad Hatter’s Ice Cream, an independently owned ice cream shop in Anacortes, Washington has seen its business go from struggling to positively booming–and its all thanks to the popular Pokemon Go game.
As luck would have it, Mad Hatter’s is located near several Pokestops, meaning that it brought in a lot of foot traffic of those looking to gain in-app points and prizes. Due to the hot summer weather, many people decided to buy ice cream in between catching and training their virtual Pokemon, ramping up the ice cream shop’s business tremendously. [1]